Benjamin Moore Regal Select and Sherwin-Williams Emerald are two of the most popular premium interior paints on the market. One is a mid-premium workhorse with a serious color library and zero-VOC credentials. The other is Sherwin-Williams’ top flagship, built for durability and warm, crowd-pleasing neutrals. This is a genuinely close call. Both paints are self-priming,…

Two premium paints, one straightforward question: which one is right for your walls? Benjamin Moore Aura and Sherwin-Williams Duration sit at the top of their respective lines. Both cost serious money and both deliver serious results. But they solve different problems. Short answer: Aura covers more per gallon, dries faster, and handles deep, saturated colors…

Benjamin Moore Aura and Sherwin-Williams Emerald are the two most recommended premium interior wall paints in the US. Both cost around $80 to $100 a gallon at list price, both are self-priming, and both are stocked at thousands of paint counters. So which one is actually worth it for your room? Short answer: Aura is…

Benjamin Moore Advance and Sherwin-Williams Emerald both get called premium, so people line them up against each other. But they are built for different surfaces. That is the key to choosing right. Short answer: Emerald is a premium wall paint, durable and washable, with primer built in. Advance is a waterborne alkyd enamel that cures…

Sherwin-Williams makes two of the most popular interior paints on the market, and both earn good reviews. Duration is the thicker, pricier premium option built for durability. SuperPaint is the better-covering value pick that handles most rooms well. The question is whether Duration’s extra muscle is worth the extra cost for your project. Most rooms…

Sherwin-Williams makes both of these paints, so the choice comes down to how much performance you actually need. SuperPaint sits in the mid-tier value lane. Emerald is the premium flagship. The gap between them runs roughly $20 a gallon. Most homes do not need Emerald everywhere. Short answer: SuperPaint handles the majority of interior painting…

Sherwin-Williams makes the choice feel simple: Cashmere for beauty, Duration for toughness. But both are self-priming, both carry 1,700 plus colors, and both dry to recoat in a few hours. The real question is which trade-off fits your room. That trade-off is sharper than most people expect. Short answer: Choose Cashmere for living rooms and…